The goal of this playbook is to assist any government agency or organization in providing a solution related to a product (e.g., website, software or web/mobile application) that involves users or customers. The plays will guide you step-by-step through the UX process, offering tools and techniques to help you on this journey.
Play 1: Create a User-Centric Design Process
Drive Design Decisions from User Input
Play 2: Define Initial Requirements
Gather Business Needs and Goals from Stakeholders
Play 3: Conduct User Research
Employ Quantitative and Qualitative Research Methods
Play 4: Analyze Research Results
Understand Users through Visual Diagrams
Play 5: Produce Wireframes & Prototypes
Brainstorm Structure and Essential Elements Using Wireframes and Prototypes
Play 6: Conduct User Testing
Perfect the Digital Product through Continuous Testing